Context
In February, I turned my love for thrifting into a business with three channels: Depop selling, in-store vending at Yellowstone Vintage Company, and personalized thrifted style bundles.

Insight
People want a distinct, curated style, but don’t always have the time, energy, or eye to find it themselves.

Big Idea
Create Meant2Be, a curated thrift brand that sources and styles one-of-a-kind pieces into ready-made looks for others.

Execution

• Sourced and curated thrifted and vintage pieces aligned with a consistent brand aesthetic

• Styled items into complete outfits to guide how pieces are worn and combined

• Built a cohesive visual identity across Depop listings and brand touchpoints

• Merchandised and sold pieces in-store, translating the brand into a physical retail experience

• Delivered personalized style bundles tailored to individual clients

Process
Customers send their mood boards, sizes, and preferences. From there, I spend up to four weeks sourcing thrifted and vintage pieces that reflect their vision, translating inspiration into curated, wearable looks.